Though I love clothes, and though styling others as a de facto personal shopper is one of my favorite things in the world, my choices tend to live in the world of “timeless/classic.”
Some days, I look nice, but I feel boring. There are certain trends and looks that I loathe (please go away soon, cold-shoulders), and others I might like, but am unsure how to style correctly.
I’ve used the StitchFix styling service occasionally, with very mixed results. I will place an order before a conference or a trip just to give myself that little boost of confidence that comes with a new set-a-shoes.
Life’s been really messy and uncertain lately, and yes, blah blah psychology majors, I know I should learn to self-medicate in other ways, but … clothes are fun, and clothes are easy. So, when I was served up an ad for Allume, I clicked it.
Allume distinguishes itself from all the rest by offering a more personalized, one-on-one shopping experience. Yes, you’ll complete a quiz about your preferences and budget just like StitchFix and the others, but you also have text-message-access to a stylist throughout the process. I quickly paid the $20 styling fee and chose a time for the 1:1 consultation.
Promptly at 8:15 this morning, as I was cooling down on the treadmill, I got a text message from Bruna, my stylist. She had a few questions for me, and we conversed for about 20 minutes. She promised options for three complete outfits – workday, weekend and music-themed night out – by noon. She works fast!
When Bruna’s e-mail arrived in my inbox, I felt a jolt of adrenaline, in anticipation of the winning shopping feeling I hoped would result.
I had given her two names for inspiration; Princess Kate Middleton and Nicolle Wallace from MSNBC. Bruna had clearly done her research, as my work ensembles in particular looked like they were right out of Nicolle’s closet:
I was particularly thrilled with the coral-colored V-neck sheath by Hugo Boss, which retails for $600, but which Bruna had found for less than $200. I will rock this.
For my weekend look, I passed on the moto jacket, but went with the jeans, top and slim pants.
Finally, my big night out:
I actually bought the Kenneth Cole shoes in both colors. The earrings are a bit much for my usually more understated taste, but, I thought, what the heck.
All in all, it was an excellent experience and Bruna really nailed it, incorporating my tastes, and adding a little extra flair, into my set budget. I can’t wait to get my stuff and strut around!
RECOMMEND.
The Moto jacket is cute! Though I’m not sure anyone could pull over whatever it is the model is wearing beneath the jacket.
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Right?! Not much to the imagination.
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